Hi, I’m Alex Jeanpierre De Cabrera.
I started Fleurish because I love flowers, I love design, and honestly, I love a good-looking table. I’m the person who notices the colors, the textures, the lighting, and the little details that make a space feel special.
What started as a creative idea has grown into a floral and event design studio serving the Greater Boston area and beyond. I design florals, tablescapes, and event details for weddings, showers, private dinners, brand events, and floral workshops.
My Approach
I don’t believe beautiful events have to feel stiff or overdone. My style is romantic, modern, and a little unexpected, but I still want everything to feel easy, warm, and like you can actually enjoy the moment.
I care about the details because they really do change how a space feels. The flowers, the table, the colors, the height, the movement, the things your guests notice before they even sit down.
Whether I’m designing a wedding, a dinner party, a brand event, or a workshop, I want it to feel thoughtful without feeling forced. Pretty, but not boring. Elevated, but not untouchable.
The Thought Behind It
My favorite ideas usually start with a feeling.
A color I can’t stop thinking about. A table I want people to linger at. A flower that feels too good not to build around. A tiny detail that makes the whole event feel more personal.
I love taking a simple idea and turning it into something layered, beautiful, and a little unexpected. Sometimes that means a bold color story. Sometimes it’s a quiet, romantic table. Sometimes it’s the kind of floral moment that makes everyone pull out their phone.
The goal is never to make something that looks like everyone else’s event. The goal is to create something that feels like yours.
The Memory
The best events are the ones people keep talking about after they leave.
I want the flowers, the table, and the details to feel like they were made for that exact moment. Not random. Not copied and pasted. Just thoughtful, beautiful, and full of personality.
My hope is that your guests remember how it felt to walk in, sit down, look around, and think, “Okay, this is special.”